Text 3. The Definition and the Function of Management

Management could be called the art of getting things done through people and other resources. Management is the process used to accomplish organizational goals through planning, organizing, directing and controlling people and other organizational resources.

The definition spells out four functions of management: (1) planning; (2) organizing; (3) directing, and (4) controlling.

1. Planning includes anticipating future trends and determining the best strategies and tactics to achieve organizational goals and objectives.

2. Organizing includes designing the organizational structure, attracting people to the organization (staffing), and creating conditions and systems that ensure that everyone and everything works together to achieve the goals and objectives of the organizations.

3. Directing is guiding and motivating others to work effectively, to achieve the goals and objectives of the organization.

4. Controlling is checking to determine whether or not an organization is progressing toward its goals and objectives, and taking corrective action if it is not.

Management is much more complex than doing a few tasks. A good manager must know about the industry, the firm he is in and all the technological, political, competitive and social factors, affecting that industry. He or she must understand the kind of people who work in the industry and what motivates them. Finally, a manager must be skilled in performing managerial tasks, especially technical tasks, human relation tasks, and conceptual tasks (M. Falle. How to Set up you Own Small Business. Minneapolles, 1990).

Vocabulary list:

to accomplish goals — достигать целей;

key functions — ключевые функции;

to anticipate — предвидеть;

trend — тенденция;

objective — задача.


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