Identify and classify the major groups of factors that must be taken into account when conducting a foreign market assessment

Discuss about US shoes in China.

Identify and discuss the major considerations in deciding whether research should be centralized or decentralized?

Конечно централизованы. Посмотреть на таблицу из 4 вопроса и что-нибудь придумать. Или вот еще кое-что:

Primary data collection: research design

Research problem/objectives (determine the information requirements)

Research approach (surveys, experiments, observation)

Contact method (male/internet, telephone, personal)

Sampling plan (unit, size, procedure)

Contact medium (design of a questionnaire, formulation of question)

Pretesting/ data collection/ analysis