Retail Merchandise Planning

Merchandise planning consists of establishing objectives and devising plans for obtaining those objectives. The planning process normally includes both rupee planning in terms of merchandise budgets and unit planning in terms of merchandise lists. The overall objective of merchandise planning is to satisfy both the customer’s merchandise needs and the retailer’s financial requirements. To attain that objective, the retailer must devise merchandise plans that create an acceptable balance between the merchandise inventories and sales. This inventory to sales balance requires the retailer to plan each merchandise category carefully regarding (1) Inventory investment (2) Inventory assortment and (3) Inventory support. “Inventory investment” involves planning the total rupee investment in merchandise so that the firm can retire its financial objectives. “Inventory assortment” is a planning the number of different product items such as brand, style, size, colour, material, and price combinations that retailer should stock within the particular product line and determining whether this assortment is adequate to meet the merchandise selection needs of the firm’s targeted consumers. “Inventory support” refers to planning the number of units the retailer should have on hand for each product item to meet the sales estimates.

 

 

Вариант 3

1. Вставьте артикль, где необходимо.

1. We shall go to … cinema tomorrow.

2.  My granny often tells us... long... interesting … stories.

3. … cheese is made of … milk.

2. Поставьте следующие предложения во множественном числе. Переведите предложения.

1. This is a watch. 2. My child is playing in the yard. 3. His tooth is white. 4. There is a man and a woman in the street. 5. The cat caught a mouse. 6. This is a shelf. 7. Is this a good box? 8. Is this your dress? 9. This shoe is too large.

3. Вставьте some, any, no или оставьте пропуски незаполненными и переведите.

1. You may take … of my pens.

2. Are there... any new students in your group?

3. There is … ink in my pen: I can’t write.

4. Раскройте скобки, употребляя тре­бующуюся форму прилагательного. Переведите предложения.

1. Summer is the (hot) season in our country. 2. June is the (busy) month for students. 3. Some peo­ple like autumn (good) than any other season. 4. The (cold) month is January. 5. In summer the days are (long). 6. My flat is (bad) than yours. 7. The streets of the West End are (attractive) than those of the East End

Напишите следующие предложения, выбирая нужную форму местоимения. Переведите предложения.

1. The girl wants to help (her, she) little sister. 2. We met (he, him, his) near the school. 3. (I, me, my) live in this house. 4. She helps (my, I, me) to do (my, I, me) work 5. My father teachers (me, I, my) to drive a car. 6. Yesterday I meet (my, me) friend and go home with (her_, she). 7. He bought (I, me, my) new jeans.

6. Переведите письменно текст профессиональной направленности.

TYPES OF RETAIL OWNERSHIP

Entrepreneurs have many forms of retail business ownership available to them. Each business model has its own list of pros and cons. Choosing a type of retail business to start will depend on why you want to own a business, as well as your lifestyle,family, personality, basic skills and much more. Here are a few of the main types of retail ownership and the advantages, disadvantages, and support system of each.

1. Independent Retailer

In independent retail is one who builds his/her business from the ground up. From the business planning stage to opening day, the independent retail owner does it all. He/she may hire consultants, staff and others to assist in the business. The opportunities are endless.

2.Existing Retail Business

Someone who inherits or buys an existing business is taking ownership and responsibility of someone else's hard work. The foundation has already been laid.

3.Franchise

Purchasing a franchise is buying the right to use a name, product, concept and business plan. The franchisee will receive a proven business model from an established business.

4.Dealership

Retailers may find the business model of a licensed dealership as a mix of franchise and independent retailer. The licensee has the right (sometimes this is exclusive) to sell a brand of products. Unlike a franchise, the dealer can sell a variety of brands and there generally no fees to the licensor. Dealerships may or may not be identified as an authorized seller or by the company's trademark.

5.Network Marketing

Multi-level marketing (MLM) or network marketing is a business model where the selling of products depends on the people in the network. Not only is a product being sold, but other salespeople are being recruited to sell that same product or product line. It's probably not a type of business one would initially consider when discussing retail businesses, but Amway used this model quite successfully for many years.

 

              

Вариант 4

 

Вставьте артикль, где необходимо

1. He is... engineer by profession.

2. She gave me … cake. … cake was tasty.

3. My mother is … doctor.

Поставьте следующие предложения во множественном числе. Переведите предложения

1. The child broke the window. 2. The knife was on the table. 3. There was a fish in the net. 4. What is the child’s name? 5. That isn't a goose. 6. This man is my uncle. 7. It is a sheep. 8. My tooth is white. 9. This is a man.

Вставьте some, any или по и переведите.     

1. Are there … English textbooks on the desk? Yes, there are.

2. Have you got... time to spare? I'd like to ask you... questions.

3. There is … butter on the plate.

4. Раскройте скобки, употребляя тре­бующуюся форму прилагательного.

 1. The monkey’s tail is (long) than the mouse’s tail. 2. The (cold) month is January. 3. He is the (good) football player in our group. 4. My story is (interesting) than yours. 5. This house is (expensive) than that one. 6. My English is bad but your English is (bad). 7. Jane is the (beautiful) girl in our group.