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III. Переведите слова и выражения из первого столбика (1-10) на русский язык.

Найдите cоответствующие им лексические эквиваленты (a-j):

  1. headquarters 2. branch 3. product logo 4. marketing strategy 5. enterprise 6. globalization 7. localization 8. supply chain 9. cultural habits 10. objective     a)the fundamental goal of increasing sales and achieving a sustainable competitive advantage b) the place where a company or organization has its main offices c) a business company or organization d) a graphical mark, emblem, or symbol used to identify a product e) the process of carrying out an activity only in a particular area of the world, or the process of changing it to make it suitable for a particular area of the world f) a shop or office representing a large company or organization in a particular area g) the idea that the world is developing a single economy and culture as a result of improved technology and communications and the influence of very large multinational companies h) a series of processes involved in supplying a product to someone i) something that you plan to achieve, especially in business or work j) traditions and beliefs of a society, a company, etc  

Внесите свои ответы в таблицу:

                   

IV. Вставьте в предложения (1-5) подходящее по смыслу слово (a-c):

1. The manager is ill, so the …. is in charge today.

a) assistant manager b) secretary c) cashier

2. Monthly salaries of our staff go directly into their … .

a) invoices b) interests c) accounts

3. If you own some shares of a company you receive …. per share.

a) interest b) dividends c) salary

4. What is the secret of their fantastic commercial … ?

a) trading b) success c) market

5. A great number of companies in Russia were … by the 1998 financial crash.

a) launched b) affected c) infected

Внесите свои ответы в таблицу:

         

V. Расположите фразы диалога в правильной последовательности (cоедините цифры и буквы). Внесите свои ответы в таблицу. Перепишите диалог в правильном порядке:

a) Yes, of course. What can I do for you?




b) John, can you help me?

c) I want to print the draft contract from the flash drive.

d) No problem. Which document is it?

e) There! The APU and Lowis Engineering contract document.

Внесите свои ответы в таблицу:

         

VI. Расположите части делового письма в правильном порядке (cоедините буквы и цифры). Внесите свои ответы в таблицу. Перепишите письмо в правильной последовательности:

a) Hotel “The City”

2 Pine Avenue

Milford, CA 89755

(689) 556-4781

b) Dear Mr. Hardy

c) Mr. Keith Hardy

698 Rose Street

Albion, MI 48905

d) Yours sincerely

Margaret Johnson, Office Manager

e)I would like to learn more about the word processing equipment that was advertised in the July issue of “Modern Office Equipment”.

Our office costs have increased about 25% a year. We must do something to control these costs. Your word processing equipment may be the way to control some of them.

Please call my office, 789-062, to set up an appointment.

Внесите свои ответы в таблицу:

         

Вариант 3

I. Прочитайте и устно переведите на русский язык весь текст. Переведите письменно первый абзац:






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