Brief course description

The aim of course of this discipline is providing a survey of the history of economics, management and marketing and review of significant specific literature. Applications of theories to practical problems in planning, organizing, and controlling business activity.

This course presents a thorough and systematic coverage of economics, management and marketing theory and practice. It focuses on the basic roles, skills and functions of enterpriser, with special attention to managerial responsibility for effective and efficient achievement of goals. Special attention is given to social responsibility, managerial ethics, and the importance of multi-national organizations.

Upon completion of the course, students are expected to be able to:

- Know and understand (handle А): economic laws and forms of agricultural production, economic relations in the industry, taking into account its specific characteristics and understanding of the interaction between agriculture and other spheres of material production, relationship management, and marketing is an integral flexible system that can be responsive to the state of the market conditions, the competitive environment;

-To be able (handle B): using practical knowledge of financial reporting principles, techniques and methods of accounting in business entities, knowledge of agricultural production management and ability to use methods and functions of management;

-To own (the handle C,D,E): have the ability to make judgments, evaluating ideas and forming conclusions on the documentation and inventory. The ability to make the right decisions in specific situations;

-To acquire practical skills (handle C,D,E): be able to communicate in a clear form the communicative relationship. Formation of communicative skills of group interaction in the learning process, the formation of professional knowledge necessary to guide people in the workplace; to be able to bring to the learning of students their knowledge and experience; examples adopt teaching methods and technical literature; regulations and legislative acts of the Republic of Kazakhstan; apply technical training, the ability to analyze actual problems of production and business management of transport using theoretical and practical knowledge.

(The encoding of the Dublin descriptors: A-knowledge and understanding, applying knowledge and understanding-making (drafting) judgment, D - communicative skills E - learning skills)

The material covered will be relevant to you, regardless of your career objectives. In all likelihood, you will either be a manager or work with one in any occupation you choose. In the final analysis, we are all managers of our own lives and can benefit by studying to be better managers.

 

COURSE CONTENT


6.1 Lectures Topics

Themes Hours Reference Control’s rate score
  Economics as a science   Literature 2,4,6,7  
  Economic systems   Literature 2,4,6,7  
  Laws of market economy   Literature 2,4,6,7  
  The world economy   Literature 2,4,6,7  
  Indicators of economic efficiency   Literature 2,4,6,7  
  Management. Definitions and principles   Literature 1,2,3,5  
  Planning   Literature 1,2,3,5  
  Organization   Literature 1,2,3,5  
  Motivation   Literature 1,2,3,5  
  Controlling   Literature 1,2,3,5  
  Marketing   Literature 1,2  
  Promotion   Literature 1,2  
  Price   Literature 1,2  
  Sale and Distribution   Literature 1,2  
  Advertisement. Packing   Literature 1,2  
  Total:   -  

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