Примечания. 1. David Halberstam, The Reckoning, New York: William Morrow, 1986, p

1. David Halberstam, The Reckoning, New York: William Morrow, 1986, p. 310.

2. Ibid.

3. Подробнее о «расширении экрана радара» см. Adrian J. Slywotzky, Value Migration, Harvard Business School Press, Boston, 1996.

4. George S. Day, Allan D. Shocker, and Rajendra K. Srivastava, «Customer-Oriented Approaches to Identifying Product Markets», Journal of Marketing 43, Fall 1979, pp. 8-19.

5. Donald С Waite III, «Deregulation and the Banking Industry», Bankers Magazine 163, January-February 1982, pp. 76-85.

6. Michael E. Porter, Competitive Strategy, New York: The Free Press, 1980, pp. 20-21. Мы вернемся к концепции барьеров на выходе в главе 13.

7. Michael Е. Porter, Competitive Advantage, New York: The Free Press, 1985, Chapter 2.

8. Shawn D. Cartwight and Richard W. Oliver, «Untangling the Value Web», Journal of Business, January- February 2000, pp. 22-27.

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