Physical Contact

5. Putting a child on the head is a grave offence in Thailand or Singapore, since the head is revered as the location of the soul.

6. In an Oriental culture, touching another person is considered an invasion of privacy, while in Southern European and Arabic countries it is a sign of warmth and friendship.

Promptness

7. Be on time when invited for dinner in Denmark or in China.

8. In Latin countries your host a business associate would be surprised if you arrived at the appointed hour.

Eating and Cooking

9. It is rude to leave anything on your plate when eating in
Norway, Malaysia, or Singapore.

10. In Egypt, it is rude not to leave something. 1 1. In Italy and Spain, cooking is done with oil. 1 2. In Germany and Great Britain, margarine and butter are used.

Other Social Customs

13. In Spain, there is a very negative attitude toward life insurance. By receiving insurance benefits, a wife feels that she is profiting from her husband's death.

14. In Western European countries, many consumers are still reluctant to buy anything (other than a house) on credit. Even for an automobile, they will pay cash having saved for some time.

Discussion Points:

1. What nationality do you think easier to communicate with? Say, it is easier for you to communicate with British people than with French people. Explain why.

2. How can we avoid making culturally related business blunders?

3. Give some examples of cultural differences between two cultures you are familiar with. How could these differences lead to problems in business relationship?

Grammar Exercises

1. Greg said that... a new job.

a) would he need b) he will need c) he needed

2.Tim complained that he... at four o’clock in the morning.

a) is working b) will be working c) was working

3.He said that he... that film.

a) has already seen b) was seen c) had already seen

4.Anna explained to me that the hairdresser’s... down the road.

a) locates b) was located c) is located

5.Charles said that he... me the following day.

a)would have called b) would call c) will call

6.Bill asked me what... for dinner the day before.

a) had I made b) I have made c) I had made

7.He said that If I... Kathrin, she... me.

a) asked / would help b) ask / will help have c) asked / would help

Література:

1. Ільченко О. М. Англійська для науковців. The language of Science: [підручник]/ О.М. Ільченко. – К.: Наук.думка, 2010. – 288с.
2. Мансі О.Є. Англійська мова: [підручник для студентів і аспірантів немовних факультетів]/ О.Є Мансі. – К.: Арій, 2008. – 344с.