Sale and Distribution

The purpose: Consider the main aspects of sale and distribution, managing the sales force, methods of selling and channel management and channel strategy and sales policy

Key words: sale, distribution, sales policy, selling, channel strategy, organization, sales force, criteria

Questions:

14.1 Definition of sales and distribution

14.2 Managing the sales force

14.3 Methods of selling and channel management and channel strategy

14.4 Sales policy.

Definition of sales and distribution